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What Triggers Impulse Buying (and How to Manage It)

What Triggers Impulse Buying (and How to Manage It)

What Triggers Impulse Buying (and How to Manage It)Gary van Broekhoven
Published on: 22/04/2025

Explore the psychology of impulse buying—how it works, how to manage it, and what UX, product, and service pros can learn from it.

Behaviour DesignConsumer Psychology

“It’s not what they drive that counts but what drives them.”

Gary van Broekhoven

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